The moment has finally arrived! The GTCO Food And Drink Holiday Edition Festival started today, Saturday, December 20th, and the atmosphere is buzzing with energy, laughter, and the unmistakable excitement of smart shopping. Your favourite Lagos Food shopper Iyaloja Direct stand is right at the outdoor section of it all, and we’re here to give you the best awoof deals, quality food, and unforgettable vibes.
From the early hours of the day, our team hit the ground running. Packages are being prepared, enquiries answered. You can feel it in the air, the excitement, the anticipation, and the sheer joy of people finding real value in every food shopping.
This is not just a fair visit; this is an experience! People are moving, chatting, checking out products, and leaving with happiness and full food bags. The energy is contagious, and everyone who steps near the ‘odogwu’ of market runs in Lagos; Iyaloja Direct stand can feel it.

And The Awoof Prices You Can’t Resist?
One of the biggest attractions is, of course, our “awoof berekete prices”. Quality foodstuffs at even more than direct market wholesale price no matter the quantity of the items you are buying. Shoppers are comparing, nodding, and snapping up products because good deals are meant to be noticed.
The Extra Excitement For Our Shoppers
To spice things up even more, we’re giving out free gifts to the first 100 orders each day. Early shoppers today are already enjoying their surprises, and tomorrow, Sunday, December 21st 2025 is another chance for more lucky shoppers. Come early, shop smart, and walk away with more than just great products at awoof prices.
Behind this excitement is a dedicated team that makes it all happen. From packaging to customer service, everyone is operating at top speed without missing a beat. Even with the crowd, the experience is smooth, organised, and full of smiles. That’s how we make shopping easy, fast, and enjoyable.
This Is One Fair You Can’t Afford To Miss!
Saturday , 20th December, 2025 and Sunday, 21st December, 2025
Time: 10am – 10pm daily.
Venue: Plot 1, Water Corporation Drive, Oniru, Lagos
If you haven’t visited yet, there’s still time. The fair is ongoing today, Saturday December 20th and continues tomorrow Sunday, December 21st, 2025. And we’re right here ready to welcome you. Come feel the energy, grab the awoof prices, collect your free gift, and experience smart, stress-free food shopping this festive season.
Want To Save Up On Food Shopping?
You can still order your fresh and quality foodstuffs at direct wholesale market price and save up to 40% on cost of foodstuffs. Visit www.iyalojadirect.com/shop , place your order and get your items delivered straight to your doorstep in Lagos Nigeria.


